{"id":4036,"date":"2022-10-13T12:42:11","date_gmt":"2022-10-13T10:42:11","guid":{"rendered":"https:\/\/aliainvestinalicante.com\/?post_type=documentos&#038;p=4036"},"modified":"2025-02-19T19:47:39","modified_gmt":"2025-02-19T18:47:39","slug":"dynamic-economic-intelligence-report-promotion-of-alicante-at-national-level","status":"publish","type":"documentos","link":"https:\/\/aliainvestinalicante.com\/en\/documentos\/dynamic-economic-intelligence-report-promotion-of-alicante-at-national-level\/","title":{"rendered":"Dynamic economic intelligence report: PROMOTION OF ALICANTE AT NATIONAL LEVEL"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>The image projected by a city or region, both outwardly and inwardly, is a key factor of competitiveness in order to become a focus ofinvestment. The brand is the differentiating element that reaches, transmits and communicates to the &#8216;consumer&#8217;, &#8216;tourist&#8217; or &#8216;investor&#8217; the essential attributes of the city and its associated values. Therefore, in addition to being seen as a competitive tool, it also serves to improve the reality of Alicante in qualitative and quantitative terms, i.e., the perception of the city in relation to its reality.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"featured_media":0,"template":"","categorias-recursos":[],"class_list":["post-4036","documentos","type-documentos","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/aliainvestinalicante.com\/en\/wp-json\/wp\/v2\/documentos\/4036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aliainvestinalicante.com\/en\/wp-json\/wp\/v2\/documentos"}],"about":[{"href":"https:\/\/aliainvestinalicante.com\/en\/wp-json\/wp\/v2\/types\/documentos"}],"version-history":[{"count":0,"href":"https:\/\/aliainvestinalicante.com\/en\/wp-json\/wp\/v2\/documentos\/4036\/revisions"}],"wp:attachment":[{"href":"https:\/\/aliainvestinalicante.com\/en\/wp-json\/wp\/v2\/media?parent=4036"}],"wp:term":[{"taxonomy":"categorias-recursos","embeddable":true,"href":"https:\/\/aliainvestinalicante.com\/en\/wp-json\/wp\/v2\/categorias-recursos?post=4036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}